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About

Courtney Minor, founder and lead insights strategist

Our Leadership

Courtney Minor,
Strategist + CEO

Creative, hard-working and technically skilled consumer & audience insights/planning strategist with a love of big picture thinking. Backed by strong experience in the Apparel (Gap Inc.), Beauty (Coty Luxury & Mass Beauty), Agency Strategy & Planning, and FMCG (Reckitt Benckiser and P&G) industries, solid credentials (BS in industrial engineering) and strong proficiency in best in class marketing and market research techniques.

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